Posted on May 19, 2010 - by admin

Partnerships – Laws of Success start with a Plan

What can we do to get them “what they need” so that we can “get what we want”? –CCIM Preparing to Negotiate

I love this quote because it can apply to any area of your life…business or personal.

Let’s focus on our business right now. If you are new to creating your online business or any business, the quickest and most effective way to increase profits is to build  partnerships. I’m not saying you have to add someone to your business…simply work with them to meet your goals.

In order to do that you need to determine what you can offer that has value to them. What do they need that you may be able to offer in EXCHANGE to get what you want.

Here is an example: If I am selling a new ebook or eCourse, I may reach out to someone that is beginning to experience success and ask to interview them and give them free publicity in exchange for them to promote my ebook or product. (This person should be related to your topic)

Another example is to find someone that has a product where our products would compliment each other.  I could offer to promote their product if they will promote mine (offer affiliate commissions.)  ClickBank.com makes it super easy to sell information products and will manage all of the affiliate payouts without any hassle to you.  This is a great way to have others sell your information/products without you doing all of the marketing.  You can reach thousands of people this way for a low one time cost of $49 to sign up as a vendor to sell.  This was one of my most profitable investments.

Another Example: Offer someone your time…Volunteer to do work for them in EXCHANGE for them teaching you a piece of their business that may interest you.  Everyone could use help expanding their marketing efforts on FaceBook or Twitter.  Maybe you can write well and create email marketing campaigns.

You should always be thinking the same for your potential customers.  What can you offer that they need in exchange to get what you want (a happy customer that will refer your quality product to others).

If you use this thought process more often, you will be amazed at the opportunities that will begin to arise for you.